Your Tbilisi listing is invisible on Google Maps

Most Georgian businesses lose customers to listings that are incomplete, unresponsive, and poorly optimized. OptiMap scores your Google Business Profile on 16 signals and tells you exactly what to fix — for free.

47
avg score boost
3.2x
more direction requests
<24h
first recommendation
Cafe Littlera, Tbilisi · food_beverage
59 / 100
Review Count
7/10
Description
3/10
Owner Response
1/10
Photos
4/10
Booking Link
0/10

Three steps. Zero dashboards.

OptiMap Agent is not a tool you log into. It is an agent that finds problems, writes recommendations, and tracks outcomes — continuously.

01 / SCAN

Detect every gap

Agent scans your Google listing on 16 signals — reviews, photos, description, NAP consistency, attributes, and more. Scores your listing in 60 seconds. Detects changes automatically when things slip.

02 / RECOMMEND

Get specific actions

Not "add more photos" but "upload 8-12 interior photos showing the dining area and signature dishes." Each recommendation is classified by risk (low/medium/high) and estimated impact on calls and directions.

03 / TRACK

Measure what matters

Every week the agent correlates your score changes with actions you approved. Estimate more profile views, website clicks, phone calls, and direction requests. Know exactly what moved the needle.

Every factor that drives local visibility

Vertical-aware scoring weights. Food & beverage gets +30% on reviews and photos. Professional services gets +20% on description. Home services gets +40% on photos. Your vertical shapes your score.

Primary Category

Weight 15. Has the right type? Is it optimized for local search?

Review Count

Weight 12. Volume signals trust. Tiered scoring: 5, 20, 50, 100+.

NAP Consistency

Weight 10. Name, address, phone match everywhere? 8/10 if complete, 0 if missing.

Description

Weight 8. Length tiers: 50, 100, 200, 300+ chars. Longer = more indexed keywords.

Review Rating

Weight 8. Formula: (rating-2) * 4. A 4.5 rating scores 10. Below 2.5 drops to 0.

Review Recency

Weight 7. How many reviews in the last month? Tiered: 1, 3, 6, 10+.

Owner Responses

Weight 5. Response rate to reviews shows engagement. 100% = 10/10.

Photo Count

Weight 8. Tiered: 3, 10, 20, 50+. More photos = more engagement signals.

Cover Photo

Weight 3. First impression on Maps. Present? 10/10. Missing? 0.

Business Hours

Weight 3. Present = 8/10. Missing hours means Google cannot show "Open now."

Website URL

Weight 2. Present = 10/10. Driving traffic off Maps builds authority.

Attributes

Weight 2. Wheelchair, wifi, etc. Each attribute = filtering opportunity. 5+ = great.

Booking Link

Weight 1. OpenTable, Resy, Booksy. Present = 10/10. Converts directly to revenue.

Review Sentiment

Weight 4. LLM-analyzed tone. Positive reviews with specific details score higher.

Competitor Position

Weight 3. Where you rank vs nearby competitors. Percentile-based scoring.

Secondary Categories

Weight 5. More relevant types = more search queries you appear in.

What OptiMap would find today

We analyzed actual Google Maps listings for Tbilisi businesses. Here is what the agent detects, and what it would recommend.

food_beverage · Score: 52
Cafe Littera
Restaurant / Wine Bar — Sololaki, Tbilisi
  • No business description (0/300+ chars)
  • Owner response rate below 15% (1/10)
  • Only 4 photos (4/10)
  • No booking link (0/10)
  • Strong review count and rating (7/10)
OptiMap would recommend

Write a 300+ character Georgian + English description mentioning the historic garden and natural wine program. Respond to at least the last 5 reviews. Upload 10 interior/exterior photos. Add OpenTable/Booksy reservation link. Estimated impact: +18 points within 30 days.

health_wellness · Score: 41
Dental Clinic Smile
Dentist / Stomatologia — Saburtalo, Tbilisi
  • Missing hours — Google cannot show "Open now" (0/10)
  • No website URL (0/10)
  • Only 2 secondary categories (4/10)
  • No accessibility attributes listed (0/10)
  • 12 reviews with 4.8 rating
OptiMap would recommend

Add complete weekly hours including lunch breaks. Add website URL — even a single-page site converts. Add secondary categories: "Orthodontist," "Dental clinic," "Cosmetic dentist." Set wheelchair accessibility and appointment attributes. Estimated impact: +22 points.

hospitality · Score: 38
Guesthouse Vera
Budget Hotel / Guesthouse — Vera, Tbilisi
  • Only 8 reviews (2/10)
  • No cover photo (0/10)
  • Incorrect address format (4/10)
  • No amenities attributes (0/10)
  • Zero owner responses (0/10)
OptiMap would recommend

Add a professional cover photo showing the exterior and courtyard. Claim and respond to all 8 existing reviews — this signals activity to Google. Add wifi, breakfast included, and airport shuttle attributes. Fix the address to include postal code. Estimated impact: +25 points.

professional_services · Score: 47
Legal Office Chkonia
Law Firm / Advocacy — Vake, Tbilisi
  • Very short description — 40 characters (2/10)
  • No website (0/10)
  • Only 3 reviews (2/10)
  • No secondary categories (0/10)
  • Good NAP consistency (8/10)
OptiMap would recommend

Expand the description to 300+ chars covering practice areas (corporate law, real estate, immigration). Add secondary categories for "Legal services," "Attorney," "Notary public." Create a simple website. Respond to all existing reviews. Estimated impact: +20 points.

Free for Georgian businesses

All features included. No credit card. No hidden tiers. Funded by our international users.

GEORGIA FREE
Free
0 GEL/mo
Every Georgian business gets full access
  • 5 business profiles
  • Unlimited scans
  • Unlimited AI recommendations
  • Full outcome tracking
  • Competitor benchmarks
  • Priority support in Georgian
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